[3rd September 2012, Hong Kong] Upon the dancing star studded night of the Galaxy of Fame 2012 show, which Crabtree & Evelyn has been the titled sponsor for many years. Crabtree & Evelyn hosted an official press conference announcing the launch of the Himalayan Blue Fragrance Collection held at the Convention Hall foyer of the Hong Kong Convention Center; commencement time at 5:30pm.
The venue decorated in the theme of the Himalayan Blue Fragrance Collection taking you to the mystical heart of the Himalayan; where the early British explorers travelled in search of the exquisite mythical blue poppy.
The Crabtree & Evelyn Group of Companies was acquired by C&E Capital Limited, which is majority owned by a renowned developer who has a multitude of global developments including The Pavilion Kuala Lumpur. The other major shareholding company was a prominent family from Qatar.
The press conference commenced with an opening welcome speech by Mr. Philip Chan, Corporate Advisor of Crabtree & Evelyn, followed by his introduction of Ms. Angie Chong, CEO of Crabtree & Evelyn Asia Pacific. Ms. Angie Chong has carved a solid career out of managing reputable luxury, global beauty & fragrance brands; namely Celine, Girald-Perregaux & Lancome.
A grand launch ceremony graced by the following esteemed officiating guests:
Ms. Angie Chong, CEO
Mr. Philip Chan, Corporate Advisor
Ms. Carat Cheung, Miss HK 1ST Runner Up
Ms. Tracy Chu, Miss.HK 3rd Runner Up
Ms. Jacqueline Wong, Miss. HK 2nd Runner Up
Ms. Jennifer Shum, Ms. Photogenic
Miss. Natalie Lee, Galaxy of Fame
Ms. Charlene Tse
About Himalayan Blue
Himalayan Blue Fragrance Collection inspired by the early British explorers, takes you into the heart of the Himalayas, tracing their search for the exquisite mythical blue poppy. The Himalayan Blue Fragrance Collection includes Eau de Toilette, Bath & Shower Gel, Body Lotion, and Hand Therapy. While the fragrance evokes secret, undiscovered places, the body and hand care uses natural ingredients inspired by the Himalayas to sumptuously care, smooth, and scent through a combination of antioxidant-rich green tea oil, moisturising shea butter, and a conditioning blend of ginger and champaca extracts.
About Crabtree & Evelyn
A pioneer in botanical formulations for over 30 years, Crabtree & Evelyn blends the very best of nature and science, tradition and innovation, and luxury and comfort to create benefit-rich bath, body, and home care. This heritage is reflected in its name: Crabtree, from the crabapple tree, the original species from which all cultivated apple trees have derived, and Evelyn, from John Evelyn, the 17th century renaissance Englishman who wrote one of the first important works on conservation and whose motto, ‘explore everything, keep the best’, inspires the brand to this day.
Crabtree & Evelyn is available online and in more than 40 countries, with over 6,000 locations and 500 concept stores worldwide. For more information or to purchase products, please visit www.crabtree-evelyn.com.hk.
Recognised as an exceptional brand, Crabtree & Evelyn enjoys Superbrands status in the UK, Malaysia, Singapore, Hong Kong, Australia and New Zealand.
